It’s happening again. It rears its ugly head every couple of months or so (since 2012!), and … It’s baaaaaccckkkk!
You may have seen a Facebook “privacy notice” creep into your Facebook timeline in the last couple of days. One or two or twenty of your friends have posted it, staking their claim to ownership of their “stuff” and warning Facebook of the dire consequences of breaching the moat.
I get so many questions about search engine optimization (SEO) and, frankly, some have found it hard to take my advice (since I am not and don’t profess to be an SEO expert):
“Stop focusing on technology. Focus on people, and the search engines will find (and love) you.”
There are loads of “techie” articles out there saying the same thing (yes, I can be a bit of a tech geek sometimes), but I hesitate to recommend them to my less-than-enamored-of-technology clients and colleagues, for fear of having their eyes glaze over in the first paragraph. But here’s (more…)